
MSc Behavioural Science
Human behaviour shapes everything—from the way we make decisions to how societies function. The MSc in Behavioural Science explores the fascinating intersection of psychology, economics, and social science, helping you understand why people think and act the way they do. This multidisciplinary program equips students to apply behavioural insights to real-world challenges in business, policymaking, healthcare, and beyond.
Why choose this course?
- Learn how psychological and social factors influence human decision-making.
- Develop skills in behavioural research, data interpretation, and policy design.
- Gain hands-on experience in applying behavioural insights to solve everyday problems.
- Opportunity to study in top universities abroad with global exposure and research facilities.
Career Opportunities
Graduates of Behavioural Science are in demand across sectors. You could work as a Behavioural Analyst, Market Researcher, Policy Advisor, UX Researcher, or Consultant in areas such as healthcare, education, finance, and marketing. Many go on to contribute to public policy or corporate innovation teams that focus on improving human outcomes through behavioural insights.
Why it matters for Kerala students
For students from Kerala, this course opens a unique global career path that blends analytical thinking with social understanding. Whether you’re interested in improving workplace productivity, designing better social programs, or understanding consumer trends, Behavioural Science gives you the tools to make a real impact — both in India and internationally.